Gartner®: Market Guide for Software Asset Management Tools

Optimize your ITAM strategy and thrive business value by choosing the right SAM solution

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The successful management of on-prem software, SaaS and Cloud is a must-have pillar to meet your business goals.

Software Asset Management (SAM) is a proven strategy for controlling budget and maximizing savings while being able to make the best decisions to support the work of employees and other stakeholders.

In times of economic crisis and IT skills shortage, CIOs and CFOs are searching even more for efficient ways to deal with requirements such as:

  •  Generating cost savings & automation
  •  Getting IT risks & security gaps under control
  •  Reducing IT complexity
  •  Creating added value for customers

C-suites, and other executives in the areas of procurement, purchasing, and vendor management should use this Gartner® Market Guide for Software Asset Management Tools to select the right tools to support their SAM strategy and maximize the business value of their tech invest.

By reading this Gartner® Market Guide, we believe you will get responses to the following questions:

  • What are standard capabilities modern SAM tools should have today?
  • How can I identify different types of SAM vendors and consulting services I need?
  • What kind of skillsets do I need to produce and manage sufficient data quality?
  • Why is it important to consider SAM Managed Services companies for a better SAM outcome?


About Gartner:
Gartner, Gartner®: Market Guide for Software Asset Management Tools, Jaswant Kalay, Ciaran Hudson, Yolanda Harris, 3 October 2023
Gartner® is registered trademark and service mark of Gartner, Inc and/or its affiliates in the U.S. and internationally and is used herein with permission. All rights reserved. Gartner does not endorse any vendor, product or service depicted in its research publications, and does not advise technology users to select only those vendors with the highest ratings or other designation. Gartner research publications consist of the opinions of Gartner’s research organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.

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